For content creators, this commercial evolution might create new opportunities to monetize AI visibility beyond indirect traffic benefits. If platforms begin sharing revenue with cited sources, strong AI visibility could become directly profitable. If sponsored placements become normalized, there might be ways to amplify your organic visibility through paid promotion similar to how PPC complements SEO.
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舒爾霍夫說：「對我來說，更重要的是，說『請』和『謝謝』可能會讓你在與AI互動時感到更自在。這雖然不會提升模型的性能，但如果它能讓你因為感到更自在而更願意使用它，那麼它就是有用的。」
也正因为广告化容易陷入这种内耗式博弈，平台才开始尝试寻找摩擦更低、关系更稳定的变现方式。